It won't be long before the young Hudi Shehu and his company "Postjer Agency," which is currently performing successfully in London and has been awarded prestigious prizes, becomes one of the most sought-after by businesses in Albania. The Albanian talent has established an agency with his vision and managed to create systems that have quickly become useful and indispensable for businesses that see technology as an ally of the present and the future. While international companies are very aware of the importance of these services, such a culture has not yet been established in Albania.
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In an exclusive interview with Probizz.al, the founder of "Postjer Agency," Hudi Shehu, says that today his company has established serious partnerships and gained the trust of clients thanks to the correctness, quality of digital services it offers, and innovations in this industry.
"Tell us a little about your studies?"
"Thank you for the invitation and the opportunity to tell more about myself, a technology enthusiast since the age of 6. I can say that at that age, my first studies were in technology, and later, through family businesses, I learned about business. I completed my studies in the Business Informatics branch and an MSc in Business Information Systems. Certainly, studies have been important, but as I mentioned, I gained most of my knowledge when I was part of the family brand in the textile industry and later in the Postjer Group company.
"What about your professional development after your studies, your first works?"
"Since I was involved in business before starting my studies, during the last year of my studies, I created the company Postjer. Initially, it started as a platform for the benefit of the community, and then it was directed towards offering services. I think people are always learning, from daily experiences or choices they make in business. I am a person who spends most of my time reading the latest news in technology and startups."
How did the idea to establish an Agency with many useful functions for businesses and beyond start?
Postjer Agency was initially conceived in 2022 when I noticed what the market lacked from my perspective and vision. Working with small businesses in the United Kingdom, offering only web services, and from various evaluations from clients, we started to expand our services, becoming a complete digital agency, and being the main link for any business that wants to offer services through an online presence. Postjer Agency is part of the Postjer Group and has been winning numerous awards since 2022 in the field of Marketing and Technology.
A young person who divides life between Albania and London, with a clear understanding of collaborating with international companies? Were you afraid to take this courage in this type of market?
My first collaborations were with international companies mainly in London and Berlin. I wouldn't say fear, but there has always been a risk that I have taken without knowing the entire market well but only some segments of it. But this turned out to be positive as I gained more experience and confidence from clients or partners I was working with every day. Postjer Group has always been and is a reliable company, trusted by every partner we work with, having only one focus: the long-term journey of every partnership with a partner or client.
Your ideas are clear, how difficult is it to implement them?
From the experience gained, I think things become clearer, but not easier. I can say that every project has its difficulty because every project has technical specifications sometimes too complex, but with the help of the team, implementation is always accurate, and we always stay within the security conditions for the implementations we carry out in every business.
How did the idea to establish an Agency with many useful functions for businesses and beyond start?
Postjer Agency was initially conceived in 2022 when I noticed what the market lacked from my perspective and vision. Working with small businesses in the United Kingdom, offering only web services, and from various evaluations from clients, we started to expand our services, becoming a complete digital agency, and being the main link for any business that wants to offer services through an online presence. Postjer Agency is part of the Postjer Group and has been winning numerous awards since 2022 in the field of Marketing and Technology.
A young person who divides life between Albania and London, with a clear understanding of collaborating with international companies? Were you afraid to take this courage in this type of market?
My first collaborations were with international companies mainly in London and Berlin. I wouldn't say fear, but there has always been a risk that I have taken without knowing the entire market well but only some segments of it. But this turned out to be positive as I gained more experience and confidence from clients or partners I was working with every day. Postjer Group has always been and is a reliable company, trusted by every partner we work with, having only one focus: the long-term journey of every partnership with a partner or client.
Your ideas are clear, how difficult is it to implement them?
From the experience gained, I think things become clearer, but not easier. I can say that every project has its difficulty because every project has technical specifications sometimes too complex, but with the help of the team, implementation is always accurate, and we always stay within the security conditions for the implementations we carry out in every business.
How is the collaboration with foreigners?
Postjer Group counts more than 30 partners and 30 clients in 2023. Most of these businesses are foreign, mainly because some services are costly for Albanian businesses. Foreigners have always shown interest in working with our company, and our methodology of work processes, as well as every project, has been delivered on time according to forecasts and specific requirements from businesses.
What about Albania in terms of the services you offer, is there interest?
In my opinion, Albania is a country that is developing more and more every day. More young entrepreneurs are emerging, products and ideas are being developed that will undoubtedly bring change to Albania. However, in the field of services we offer, I think the problem is that many business executives still haven't fully embraced digitalization; they are somewhat skeptical. What we need to do is educate these leaders about the services we offer and why they are essential in this era. For us, Albania has been and will continue to be a country where we will be present, even with fewer clients or projects. Our desire is to contribute to transforming businesses in Albania. Interest is growing every day as many young people are starting businesses and have more knowledge and confidence in digital marketing.
Not only have you penetrated foreign markets, but you have also won many awards, what makes you unique?
I believe it's our consistency, quality, and vision that have made us unique in the market. The company's goal has always been to provide technical support to clients very quickly, thus gaining the client's trust. Moreover, all projects have been delivered on time and with high quality, both in terms of design and development.
Where do you see yourself in 10 years?
I think I will still be part of this industry and will contribute even more to developments and projects that bring flexibility to different communities, as well as economic development. Together with Postjer Group, I will strive to create systems that every business or corporation needs and be the most important link in the entire process, from our client to the end customer.