The conservative movement “Ours” in Serbia has stirred debate by displaying banners in central Belgrade with images of former U.S. President Donald Trump and billionaire Elon Musk, accompanied by the slogan “Make Serbia Great Again.” The slogan, a clear reference to Trump’s well-known “Make America Great Again,” has sparked concerns and mixed reactions across the region.
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As reported by international media, this campaign, backed by Serbian conservatives, has generated widespread discussion online and in public discourse. Photos of these banners, purportedly posted in Belgrade and Novi Sad, have been circulating on social media platform X (formerly Twitter), with many users commenting on the campaign’s possible implications. The use of Trump’s slogan, in this context, has led some analysts and citizens to interpret it as a call for the formation of a “Greater Serbia,” an idea that historically suggests the inclusion of regions beyond Serbia’s current borders.
The controversial concept of “Greater Serbia” envisions a Serbia that includes territories from Bosnia and Herzegovina, Montenegro, North Macedonia, Kosovo, and parts of Croatia. While this notion has deep historical and political roots, many believe that such campaigns risk reigniting tensions in the Balkans. According to reports, analysts warn that these messages could serve as a foundation for more extreme views and exacerbate regional sensitivities.
Make Serbia Great Again pic.twitter.com/NOF6qy5YnF
— Конзервативни покрет "Наши" (@nasisrbija) November 11, 2024
The “Ours” campaign has highlighted deep-seated divisions and stirred conversations about nationalism in Serbia, prompting concerns over the potential impact on stability in the Balkans.